Calls are growing for the industry to unite behind one banner to convince Government to use construction as a driver for economic growth.
This week Bill Bolsover, the chairman of the Construction Products Association, said the time had come for the industry to speak with a single effective voice.
Speaking to members at the CPA annual lunch, he said: "The UK construction industry's best chance of succeeding in the future is if we unite together.
"And my aim before my term as chairman of this association ends is to set the construction industry on this road to a united industry."
The call for unity was echoed by the Get Britain Building Campaign, which urged all parts of the industry to get behind its established slogan.
The urgency was rammed home today as latest official output figures revealed new work shrunk in the third quarter by 0.6%.
The picture for housing in the period from July to September was even grimmer. Private housing output fell 2.5%, and public housing crumbled by an alarming 8.2%, compared to the previous quarter.
Mike Leonard, spokesman for the Get Britain Building campaign, said: "Bill is absolutely right and that's why our campaign has already been such a great success.
"We now have politicians and decision influencers of all persuasion repeating this phrase and recognising the huge role our industry must play in our economic recovery and job creation.
"Rather than starting again with a new organisation, we invite Bill to help us unite the industry under the GET BRITAIN BUILDING banner.
His call comes as many industry interest groups continue to press their individual cases for different measures to stimulate construction.
But Leonard warned that there was a real danger that too many mixed messages would muddle the core arguments for getting construction moving again.
Earlier this week, the CBI argued for the introduction of tolls to bring forward 24 road schemes.
Today business leaders changed tack publishing a report, Unfreezing the housing market, which urged for a fresh set of radical measures to stimulate housing.
These good ideas include introducing a Mortgage Indemnity Guarantee insurance scheme to enable first-time buyers to take out low-deposit mortgages.
The CBI also wants people to be given access to savings locked up in their personal pension pots to boost their deposits.
In the longer term, the business organisation wants to see the regulatory drag on house builders lifted, ensuring that the planning system is pro-growth to make the building of more new houses possible, and a review of Stamp Duty.
Meanwhile, civil engineering contractors tried to use their influence this week to urge the Prime Minister to stick to his pledge to tackle the country's infrastructure deficit.
The UK Contractors Group, representing the country biggest contractors, also issued a report yesterday underlining the positive impact construction could have on regional economies and jobs.
Taken together there are compelling arguments for using construction to stimulate growth.
The problem is a lack of focus, a single forceful message representing the industry as a whole, warned Leonard.
"That's why everybody must get behind the Get Britain Building campaign."